The First Campaign For Sarah Michelle Gellar’s Foodstirs Brand Was Inspired By ‘Bad Moms’

The company wants to demystify baking

Galit Laibow, Greg Fleishman, Actress Sarah Michelle Gellar | Foodstirs Junk-Free Bakery

Parenting in 2017 isn’t anything like parenting in the 1950s. Neither is baking, according to a new brand campaign from Foodstirs, the organic baking brand from actress and co-founder Sarah Michelle Gellar, co-founder Galit Laibow and co-founder Greg Fleishman.

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This content originally published in Adweek.

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